Project: 125th Anniversary Website

DePaul University celebrated its 125th anniversary in 2023. We created a website to not only highlight all the people who’ve had an impact on the university, the community and beyond over the last 125 years, but also showcase its evolution, leadership and rich Chicago history.

We created unique pages for all 125 faces of DePaul—from athletes and entertainers to activists and executives—that included photos, bios, quotes and media.

In addition to the 125 Faces, visitors could explore various content about DePaul’s history, leadership and more. We also built an events page to organize all the anniversary celebrations planned throughout the year in one place for the DePaul community to easily access.

The copy, visual approach and UX were designed to be celebratory, digestible and exploratory within the overall DePaul brand system.

Website | Copy | UX

Agency: Critical Mass (Chicago)
CD: Jaclyn Hamer
AD: Velina Ilieva